Marketing to the wrong real estate agents can cost you lots of money and time. After all, there are agents who have no interest in joining your real estate brokerage.… Continue reading "The Cost of Marketing to the Wrong Agents, and How to Get It Right"
Email is still used – on a daily basis. If you are using email to recruit agents, generate leads, create repeat business, …. then there is one important thing that… Continue reading "7 Sentences You Should Never Include In Your Marketing Emails"
Every real estate professional knows the phrase…. Location, Location, Location. What if you could use location in a new way to increase your roster of agents? How about using location… Continue reading "Leverage Google Maps to Recruit Agents"
When you check your email, you delete the noise — stuff of no interest or value. So agents, buyers, and sellers do the same thing. However, just like you, they… Continue reading "Never Persuade or Posture in Cold Email"
